Aub Cherry possesses over three decades’ experience in the provision of business consulting and management advice.
Aub was pivotal in merging the business services teams of Benson Partners and HLB Mann Judd in 2006. Prior to that time, he oversaw the growth of Benson Partners into one of Australia’s fastest-growing accountancy practices (an achievement formally recognised by BRW Magazine in 2005/2006).
Aub’s experience is as broad and varied as are his clients, who have ranged from successful family-owned businesses through to large publicly listed groups. Recognised as a highly knowledgable and perceptive professional, his work has spanned across a wide range of disciplines including accounting and financial management, financial planning, company secretarial, succession planning, tax structuring and planning, wealth creation and asset protection.
Aub has developed particular expertise through his close work with small to medium sized professionals service providers such as barristers, solicitors, pharmacists, surgeons and dentists. Businesses such as these – that are often characterised by reliance on a key person – require highly tailored advice that is typically underpinned by the key person’s unique circumstances, and particularly their taxation profiles.
Aub continues to develop and maintain a strong client portfolio in this specialised field, typically providing advice and assistance in areas such as strategic planning and reporting, business performance and analysis, sourcing equity and debt funding, advising on ownership structures including share acquisitions, and business divestments. It is particularly in this field that Aub has developed his considerable reputation for highly personalised service.